Hi! I'm Ruth Netanel:

Copywriter/Editor

Brand Strategist

Researcher

Account Manager

Speaker/Presenter

...and Really Nice Person!

background

Over 15 years' experience working with organizations across a broad spectrum of industries, including:
  • Food and Beverage
  • Insurance
  • Technology
  • IT
  • Health and Beauty
  • Oil and Gas
  • Manufacturing and Distribution
  • Transportation
  • Marine
  • Real Estate
  • CPG
  • Non-Profits

Expert capabilities

A Diverse Skillset At Your Service

Copywriting
  • Content Strategy

  • Content Creation

  • Creative Writing & Messaging

  • Editing & Proofing

Research & Development
  • Brand Analysis

  • Market & Industry Research & Analysis

  • Competitor Analysis

  • Consumer Experience Analysis

Brand Strategy & Development
  • Brand Strategy & Positioning

  • Brand Activation & Management

  • Consumer Persona Development

  • Consumer Strategies

Speaking
  • Presenting

  • Team Interviewing & Training

  • Workshops & Focus Groups

  • Webinars & Conferences

Portfolio

Examples of my work: (a.k.a. what I can do for you)

“Ruth...has the ability to make you feel right at home instantly. Not only does she have the innate ability to make you feel as though you have known her your entire life, her talent and abilities are second to none. When working with her, you feel as though you have a true partner in your journey! Ruth takes the time to truly understand her clients and business partners and is responsive and communicative to a level that is unmatched by any in the agency world. I am thoroughly impressed by her knowledge and advisement capabilities!”

Kara J. Heath
Founder, Innov8 Talent

“When I went to school, they asked us what we wanted to be when we grew up. I wrote down ‘Happy.’ They told me I didn’t understand the assignment.

I told them they didn’t understand life.”

my philosophy

This adage says it best:

-Unknown